.b2b to b2c
We design and deliver tailored marketing programs for B2B and B2C organizations to help support their business functions – be it sales, HR, procurement or training.
As a design and innovation firm, when we are not paving a new way to do things or seeking a new way of looking at our world, our focus for our clients often stays on the use of design to solve their current problems as well as prevent foreseeable ones. We design our offerings by understanding time-tested desire paths within your organization to bring results through harmony. In working with SiliconGlades, expect refreshing insights, increased clarity, expect to ship stuff, and expect a fine sense of humor as we help you from behind the scenes till you climb to success with your projects.
Bring your scribe along. Because we provide business intelligence by connecting dots with experienced mentors as well as from the next generation of consumers, in real-world community gatherings. Using additional tools such as listening meetings or literally walking in the end-users’ shoes, we define the problem from perspectives that count for your success.
We provide you with opportunities to distill your messaging for a broader audience. This ability to be able to explain your work in terms so simple that even a 3rd grader can understand it helps business leaders fine-tune how they communicate their product and its value proposition. Use it to train employees, sell to prospects or pitch to investors.
We help you launch products. We design user-experiences in the virtual and tactile world. We help with branding, positioning and even naming your product for life-long savings through ad costs avoided. We simplify complex concepts to bring down your costs of training, selling and customer support. We craft emails. We write speeches. We make events. We know budgets.
Our toolbox is eclectic. We introduce humor in branding and in ad campaigns to make anyone who crosses your path remember your brand with a smile. We have helped a client in the banking industry for a conference presentation full of boring screen shots, by making it a memorable slideshow with fine humor that made the company’s brand memorable.